About Us

MINIMAL JEWELRY is a jewelry brand from Ukraine. We specialize in designing MINIMAList jewelry that is elegant, trendy, and innovative. In our online store, you can choose from a wide selection of high-quality gold and silver jewelry.

We put our heart and soul into our process to create jewelry that is second to none. With our jewelry, it's love at first sight.


Our Mission

Our mission as a brand is to help our customers discover their own style. We inspire our clients to embrace and express their individuality. 


Our Values

Our brand name says it all. But minimalism extends beyond our jewelry line. It also expands our values.

  • Simplicity: We believe in keeping things simple. Our philosophy is "less is more."
  • Customer Care: Our team is passionate about helping our customers and is committed to their satisfaction.
  • Product Quality: We only use high-quality, durable materials to make our jewelry.


Our History

MINIMAL JEWELRY was founded in 2018 by two young men. Back then, we only offered silver jewelry.

Within just a few years, our small online store grew substantially. Since then, we have rebranded and expanded our product line and launched a network of branded retail locations.

Our slogan, "The courage to discover something new," was inspired by this growth.



In response to many requests from our US customers, we have made international shipping available. For our US consumers, we offer high-standard special services:

  • 24/7 customer support
  • No customs duty on orders up to $1,000
  • Refunds and exchanges


Why choose MINIMAL?

When you shop with us, you get:

  • Exceptional Quality: To make our jewelry, we only use premium materials such as Sterling Silver, 18k White Gold, 18k Yellow Gold, and 18k Rose Gold.
  • Wide Product Range: We have an extensive selection of jewelry styles and designs to choose from.
  • Outstanding Customer Service: We are happy to answer any of our clients' questions at support@minimaljewelry.com.
  • Fair Prices: By quoting fair prices, we can offer our jewelry to customers around the world.
  • Reliability: We are known for our reliable service, and you can buy jewelry from our store with confidence.
  • Loyalty Program: For every purchase you make, you earn points that can be used towards discounts.



We believe in slow fashion.

All our pieces are made of high-quality, durable materials designed to last for years. In addition to our jewelry, we offer jewelry care products and boxes to help keep your pieces in good condition. Aside from that, we have established a gold recycling initiative in Ukraine where old gold jewelry pieces can be exchanged for new ones.

Our company is committed to caring for the planet, and we encourage you to join us.